Blue Mudd - Financing New Ventures Presentation
  • Blue Mudd
    Business Plan,  Financial Projections, Strategy
  • Blue Mudd is a brand born out of the Financing New Ventures course at Pratt Institute. The project team identified a business opportunity in the form of solar tents to be rented to music festival goers. Fests such as Bonnaroo and Coachelle generate billions in revenues each year and welcome a large concert going crowd who choose to camp on their grounds. 

    The team successfully established a business plan that would partner with the festivals to rent Orange Solar Tents to concert goers at tiered ticket prices. The team calculated profitability benchmarks, established organizational charts, wrote strategies for financing the venture, and established a complete brand for the new company. They also identified social media strategies that would help grow the brand through grassroots efforts. 

    The Full presentation is included below

    Key Services:

    • Business Plan Design
    • Financial Projections
    • Branding 
    • Presentation Design
Description
Presentation and business plan for Financing New Ventures project @Pratt Institute.
Fields
Creative Direction, Entrepreneurship
Date
2012